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lululemon athletica inc.

LULU

Reporting person: Dennis J. Wilson and affiliated group (Anamered Investments Inc., LIPO Investments (USA), Inc., Wilson 5 Foundation, Wilson 5 Foundation Management Ltd., Five Boys Investments ULC, Shannon Wilson, Low Tide Properties Ltd., House of Wilson Ltd., Marc Maurer, Laura Gentile, Eric Hirshberg)(group)

Dennis Wilson seeks board seats at lululemon via proxy contest

high confidence

Contest Strategydissident slate, solicitors, demands
Issuerlululemon athletica inc. (LULU)
Issuer solicitor
Reporting personDennis J. Wilson and affiliated group (Anamered Investments Inc., LIPO Investments (USA), Inc., Wilson 5 Foundation, Wilson 5 Foundation Management Ltd., Five Boys Investments ULC, Shannon Wilson, Low Tide Properties Ltd., House of Wilson Ltd., Marc Maurer, Laura Gentile, Eric Hirshberg) (group)
Dissident solicitor
Stake9,904,856 phys / 0 synth
Dissident counsel
Cost basis
Meeting date
Record date

Primary demands

  • board representation (three independent director nominees)
  • brand and creative expertise in boardroom
  • restore brand identity and shareholder value

Advisors

No advisor data on record for this deal.


Sources

Dennis Wilson and affiliated entities, collectively holding 9,904,856 shares (representing a Schedule 13(d) group), filed a DFAN14A on March 27, 2026 to solicit proxies for three independent director nominees at lululemon athletica's 2026 annual meeting. The participants, led by Wilson with nominees Marc Maurer, Laura Gentile, and Eric Hirshberg, cite brand deterioration and a 65.9% stock price decline over two years as justification for board refreshment. The campaign emphasizes the need for creative expertise in the boardroom to restore lululemon's brand identity and value.

Item id: 712f3a98-a5a7-42d0-9d23-dbb5e318eab5 · ingested Apr 24, 2026